The route that takes us through the essence of a Mexican brand dedicated to the pleasure of craft beer production, from Chihuahua, Mex. for the world, it's Route 45.

Reflecting the feeling of being "handmade" from the craft work of the brewery with the elegance of an image with the potential to positioning itself in the market, was the goal for the development of the Ruta 45 brand.

The typographic design through lettering that evokes a subtlety and a perfect flow between graphic elements results in a signature that reflects status and tradition.